Apple just never fails to make so many people’s lives so much easier. To create an app that will make shopping easier and more convenient for people is jsut one of the many reasons apple will always be a top marketing company. The company has more money than they know what to do with so in a way it is easy for them to keep coming up with these ideas. However, these ideas make the consumer happy which in turn creates profit for Apple. Its just one big circle effect.


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